I don't really review cigars per se, but I do offer my brief opinions and perceptions when warranted.

When I'm trying out a new (to me) cigar, I try to avoid reading reviews of them beforehand, as I'm quite susceptible to the power of suggestion. In this case, I prefer to read reviews after, or maybe during the smoke.

I do like to read the cigars international ad copy beforehand - it's often entertaining and usually bears little relationship to the cigar's actual qualities