What makes you buy a certain cigar?

[FidelCastro]

At this point I only buy what I know I like. All the marketing hype doesn't impress me at all. In fact, more often than not it pisses me off. If some new cigar comes out and in a few years it still seems to have a good, solid following (and it's available in a RG I like, aka corona, lancero, etc) I might decide to try a 5 pack if it's in my price range ($7 or less per cigar).

Definitive answer right here. I let my tastes dictate what I like and if marketing was the answer for what I like I'd be buying Gurkha Her Majestys Reserve and we know that'll never happen unless I start pooping my pants and giving away my 401K at the local Dollar Store.